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Stay up to date with our insight on the latest news, happenings, and trends in the mobile industry.

How to Successfully Launch Your App Using the Funnel-First Approach: 2023/2024 Comprehensive Guide

In today's hyper-competitive app market, a strategic launch is paramount. Adopting the funnel-first approach can significantly enhance your app's debut and ensure sustained growth. Here's a brief guide on how to navigate this process in 2023 and 2024:

September 20, 2023

App Marketing Costs: A Comprehensive Guide. How much should app marketing really cost?

In today’s competitive app market, optimizing your app marketing costs is crucial for success. This comprehensive guide will empower you to make informed decisions and allocate your budget effectively, ensuring the best return on investment. Get ready to dive into the world of app marketing and discover how to optimize your budget for maximum impact!

August 22, 2023

App Marketing Strategy: A Guide to Boost Your Mobile App in 2023

In 2023, mobile app marketers need to take advantage of a comprehensive marketing strategy in order to succeed. To ensure that your application stands out among millions and attracts users while engaging and retaining them too, proper pre-launch planning is required as well as post-launch techniques for monetization tactics alongside user metrics so success can be measured. Through this guide on boosting one’s mobile app in the upcoming year it will become clear how crucial an effective plan tailored towards excellent performance truly is when trying to stand out from others vying for attention online.

August 16, 2023

App Store Optimization Agency - How to choose it & How much does it cost?

Mobile app marketing is a highly competitive field, and with over two million apps available on the app stores, it's crucial to ensure your app stands out from the crowd. App Store Optimization (ASO) is an effective way to improve the visibility and discoverability of your app, and partnering with an experienced ASO agency can help you achieve your goals.

April 4, 2023

Maximizing App Engagement: The Importance of User Onboarding and FTUX Optimization

Welcome to the wonderful world of app engagement! If you're in the business of developing mobile apps, you know that getting users to download your app is just the beginning. The real challenge lies in keeping them engaged and coming back for more. That's where user onboarding and FTUX (First-Time User Experience) optimization come in.

March 7, 2023

10 Fatal App Launch Mistakes You Can't Afford to Make: A Guide to a Smooth App Launch

App launches are critical moments in the lifecycle of a mobile app. A successful launch can lead to widespread adoption, high user engagement, and positive reviews. On the other hand, a poorly executed launch can lead to user frustration, low adoption rates, and negative reviews. In this article, we'll explore 10 fatal app launch mistakes you can't afford to make and provide a guide to ensure a smooth app launch.

February 8, 2023