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Your App Growth knowledge base

Stay up to date with our insight on the latest news, happenings, and trends in the mobile industry.

Mastering the App Marketing and Growth Process: Inside Our Framework for Experimentation, Continuous Improvement, and Funnel Optimization

In the competitive world of apps, mastering the marketing and growth process is key to success. This blog post dives into our comprehensive framework, covering everything from initial audits to continuous improvement and funnel optimization. Discover how we leverage experimentation, PDCA methodology, and a data-driven approach to refine strategies and maximize user acquisition and retention. Whether you’re looking to reduce costs or attract high-quality users, our guide provides actionable insights and practical steps to elevate your app’s performance. Ready to transform your app’s growth journey? Let’s get started!

August 1, 2024

Paywall Optimization Tips: Unlocking the Secrets to App Subscription Success

Hey there! Struggling to perfect your paywall strategy and boost subscription numbers? Don’t worry, I’ve got you covered. Check out these five must-try tips for optimizing your app’s paywall and maximizing subscription revenue. From effective onboarding to varied paywall strategies, these insights will set you on the path to success.

July 29, 2024

8 Myths About App Growth: Debunked

Discover the truth behind common misconceptions about app growth. In this article, we debunk eight prevalent myths that can hinder your app’s success. From the necessity of a growth strategy to the importance of a data-driven approach, learn how to navigate the complexities of app marketing and ensure your app thrives in a competitive market. This excerpt provides a clear summary of the article’s content, enticing readers to learn more about debunking app growth myths.

July 24, 2024

How to Successfully Launch Your App Using the Funnel-First Approach: 2023/2024 Comprehensive Guide

In today's hyper-competitive app market, a strategic launch is paramount. Adopting the funnel-first approach can significantly enhance your app's debut and ensure sustained growth. Here's a brief guide on how to navigate this process in 2023 and 2024:

September 20, 2023

App Marketing Costs: A Comprehensive Guide. How much should app marketing really cost?

In today’s competitive app market, optimizing your app marketing costs is crucial for success. This comprehensive guide will empower you to make informed decisions and allocate your budget effectively, ensuring the best return on investment. Get ready to dive into the world of app marketing and discover how to optimize your budget for maximum impact!

August 22, 2023

App Marketing Strategy: A Guide to Boost Your Mobile App in 2024

In 2023/24, mobile app marketers need to take advantage of a comprehensive marketing strategy in order to succeed. To ensure that your application stands out among millions and attracts users while engaging and retaining them too, proper pre-launch planning is required as well as post-launch techniques for monetization tactics alongside user metrics so success can be measured. Through this guide on boosting one’s mobile app in the upcoming year it will become clear how crucial an effective plan tailored towards excellent performance truly is when trying to stand out from others vying for attention online.

August 16, 2023